Demographic Prediction Tool

I found an interesting website that predicts a website user’s age, gender, and other demographic information, based on their online behavior, such as what queries they search online and what sites they visit.

All you have to do is type in a topic or web address, and this tool gives information pertaining to what demographic is interested in the topic. For example, if you typed in my URL, Nursing Home Talk you would find that 71% (as of today) of the readers are female compared to males. So, if you are curious to know what age group, for example, is interested in home health in your area, this may be a tool to check out.

Here is the link:

Demographic Prediction Tool

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This entry was posted on Saturday, November 8th, 2008 at 7:13 pm and is filed under Education, General, Research. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.